Overview
ZIPSchedules was a brand new employee time management SAAS product by HubWorks that was being developed. This new product needed a “brochure” site to list features and informational resources for people interested in the platform.
Project
I was brought in to design and develop this brochure site using minimal feature list documents by the product managers. The site needed to quickly communicate what the product was for and the platforms it was available on, so asset choice was important. Over the course of development I was responsible for sourcing all artwork assets, and developed all of the initial marketing copy throughout the site (then working with product managers on edits to maintain brand messaging). A content resource gallery was also developed to so that product related content could be uploaded to the site for educational, marketing, and tutorial purposes, with the option for gating for lead capture purposes.